Apple’s iPhone changes in Europe: What you need to know
Apple is making some changes to its iPhone software and apps in Europe. Why? Because of a new law that says big tech companies have to play fair with other businesses and customers. The law is called the Digital Markets Act (DMA) and it will start in March 2024.
What are the changes?
Developers who make apps for the iPhone will have more options to sell and distribute their apps. They can also use different ways to get paid by customers, instead of using Apple's system.
Users who have iPhones will have more choices and controls over their apps and browser. They can also use different ways to pay for apps, instead of using Apple's system.
Apple will also add some new features and tools for developers and users, such as streaming games, app analytics, and alternative browser engines.
What are the risks?
Apple says that these changes will make the iPhone less secure and private for users in Europe. That's because some apps and payments might not be checked by Apple for malware, fraud, scams, or harmful content.
Apple also says that these changes will make the iPhone less easy and intuitive to use. That's because some apps and payments might not work well with the iPhone's system or design.
Apple will try to reduce these risks by adding some protections and disclosures for users in Europe. For example, Apple will tell users about the potential dangers of using apps and payments outside of Apple's system. Apple will also check some apps and payments for safety and quality.
What are the benefits?
Developers who make apps for the iPhone will have more freedom and flexibility to run their businesses. They can also reach more customers and offer more services.
Users who have iPhones will have more options and variety to choose their apps and browser. They can also save money and access more content.
The DMA aims to promote competition, innovation, and consumer choice in the digital market. It also aims to prevent big tech companies from abusing their power or harming their rivals.
What's next?
Developers can start testing the new changes today in the iOS 17.4 beta version. They can also learn more about the new tools and terms on the Apple Developer Support page.
Users will see the new changes in March 2024, when the DMA takes effect. They can also learn more about the new choices and risks on the Apple website.
Apple will continue to comply with the DMA and update its iPhone software and apps in Europe. It will also continue to deliver the best, most secure experience possible for its users around the world.
Read Apple’s entire press release.
